Saturday 24 December 2011

How To Select Domain Names


Domain name is something which you can use to access a website. In other words it is the address of a website. Owning a domain is first thing you need to launch your website. Second is hosting.

You may often find .com, .net, .biz, .weebly.com, .blogspot.com etc. these are all domains.


There are two major categories of domains.

Top level domains (.com, .net, .biz, .co)

Sub domains (blogspot.com, weebly.com)

Top level domains:

                                These are paid domains with expiry which means that they expire usually after a year and you have to renew your payment to make your site accessible. But sites with top level domain addresses are readily accepted by ad serving programs like google Adsense and infolinks etc. best site to get a domain is godaddy.com.

Note: While choosing top level domains, always prefer .com as it is the most common and everyone tries .com first in case of any confusion.

Sub domains:

                                These are free domains like you can start a blog at blogger.com with blogspot.com as sub domain. Similarly you can launch your website at weebly.com with weebly.com as your sub domain. These sub domains also host your website for free. You can have as many domains as you want till the time they are available.

                                Owners of these sites actually purchase hosting plans with unlimited domains and allow others to build websites, run advertising programs and earn through them.

                                Beginners are advised to use sub domains first as they are free so they don’t pose any threat to your money if something goes wrong. Once you become expert in site designing, SEO and marketing then you can shift to top level domains.

                                You can always shift to top level domains from sub domains if you have them registered.

How to select domain names:

                        Selection of domain name is very important in success of a website. A wisely selected domain name can increase the visitors many folds. Because a well thought out domain name can help increase your search ranking and enhance online exposure. Below are some common tips to consider while selecting a domain name.

·         While selecting a domain name, your main focus should be your main keyword. Try to get the domain name that contains your main keyword (if only the keyword is not possible).

·         Always prefer easily readable names as people can easily remember them so they can result in more returning visitor.

·         Make your domain name as short as possible. Very long domain names must be avoided. Do you bother to remember long domain names?

·         Use meaningful domain names. Whatever name you choose should at least have some link to your website/blog.

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